i Invites you to an intimate and inspiring meeting for a workshop that reveals the behind the scenes of the fashion world.

The workshop will deal with the development of a design line and personal style while emphasizing the business aspect. I will share with you the process of setting up the studio

MEDINA will give highlights that will clarify how it is possible to be a profitable business in the field of fashion - proper pricing, marketing and media, dealing with customers, secrets behind photo days and more.

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Who is the workshop suitable for?

• For all the dreamers and thirsty to engage in fashion who want to understand the technical aspects of the field.

• For students and graduates in fashion and courses who start thinking about the day after

• For graduates in fashion design who are starting their steps in the field and want to enrich their knowledge.

• For existing business owners in fashion who want to get practical tools

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The length of the workshop is 3.5 hours and will include all the knowledge I have to give, as well as time for questions.

 

What is the schedule?

Part One:

• What is a brand?

• Concept and differentiation

• Collection mix

• Model development

• Adaptation to the target audience

• How we set up the State Studio

• Pause and snack

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Second part:

• Knowledge of business expenses

• Proper pricing

• Profit and loss statement in the field of fashion

• Stock of clothes and fabrics how to manage

• Basic bookkeeping

• Organic social media marketing

• Marketing to existing customers

• Website and what does it give?

• Sponsored Campaigns What is it?

• Filming and productions

• Time for questions

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The cost of the workshop is 550 NIS - the number of places is limited

For brides and MEDINA customers - 15% discount

Dates and hours:

11.8 Tuesday 18: 00-22: 00 Tel Aviv

21.8 Friday 09: 30-13: 30 Tel Aviv